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Latest product improvements to AIME

Eddie Tomlinson
Eddie Tomlinson

A new look and improvements to AIME

01_AIME_Chat_Open
We are always working to improve our products to offer the best outcomes for our retailers and the best service to buyers. We've recently made a series of updates to the user experience of AIME to increase engagement and improve user experience.

In this update

  • User Interface changes
  • Updates to the latest AI models
  • Tailoring the booking process to you
  • A more configurable knowledge base
02_AIME_Launch_Prompts

New Launch prompts

To improve the customer experience and drive more engagement with AIME, we've replaced the old AIME chat icon with a more straightforward series of launch prompts, which can be tailored to your needs.

How does it work?

  • On first visit, the user is presented with a full menu of what AIME can help with to encourage engagement. This can be customised to what you offer, e.g. prompts can include: "Value my PX", "Book a test drive", "Find a vehicle", "Get a finance quote", and "Book a service."

  • On subsequent visits, AIME is collapsed into a simpler "Got a question?" button. This makes it clearer to the user what AIME can do when intent is not known.

  • The widget is also still customised to your dealership and branding as per your original configuration.

User Feedback

AIME now subtly asks the user "Was this helpful" with small thumbs up or thumbs down icons during the conversation.

Once a user chooses to end a chat, we may also serve a non-intrusive survey to ask if AIME was helpful today.

This all helps us collect real user feedback on how well AIME is responding to customer requests to help us continually improve.

04_AIME_Feedback_Survey

 

AIME AI Model updates: Smarter AI. Better customer conversations.

AIME is now powered by the latest OpenAI models, meaning it is better equipped to turn user intent into qualified buyers. The new models give AIME access to the latest knowledge available, meaning:

  • More natural conversations: Understands customer questions more effectively and provides even more relevant, helpful and natural answers.

  • Faster response: Powers the ability for AIME to provide responses to more complex scenarios quicker.

  • The latest data: Newer models contain the latest data, whether that's understanding the difference between new entrant brands, or just knowing about the latest models. This wider knowledge is combined with specific spec from your in-stock vehicle to ensure accurate and rounded responses.

Remember, AIME is different to most AI solutions. It uses the AI model for natural language understanding, intent and context, and to generate the answer in a human-like way. The core brain then uses proprietary automotive specific workflows to tailor the response. AIME's answers are also grounded in your own data from the stock information and knowledge we hold on your business. This gives you the best of both worlds; natural language and reasoning from the latest models, plus automotive specific workflows, processes, guardrails and data sources to ensure accuracy and repeatability.

The result? A better online experience for customers and more opportunities for you to generate highly qualified enquiries that convert into sales.

Tailoring the booking process to you

You now have options for how AIME handles bookings. Previously, AIME would take a booking request, whether for an appointment or service and send that as a lead for your team to pick up with the customer preference stated.

AIME is now able to offer three solutions:

  1. Take a booking in chat. This is the current functionality. AIME will offer the customer a booking – whether appointment or test drive – and confirm the date and time in the chat, based on your opening hours and preferences.

  2. Take a booking request in chat. You can now ask AIME to collect a preferred time for an appointment or test drive, rather than pre-emptively booking one. The sales team then follows up to confirm availability.

  3. Surface a booking link in chat. This can direct a user to a page on your site rather than generate this in the chat, if that suits your process better. For example, if you have a location specific aftersales booking page on your site, AIME can direct users there, rather than generating a callback.

A more configurable knowledge base

We have also added more options to personalise the AIME knowledgebase to your dealership. We now offer the following options, all of which can be configured by site if you serve multiple locations.

  • General information
  • Warranty
  • Finance
  • Part-exchange
  • Service & Aftersales
  • Motability
  • Customer support & complaints

AIME can even handle your recall requests.

Need to speak to us?

If you want to discuss any of these changes or configure any updates to AIME, please email support@motortech.ai or contact your Motortech Customer Success Manager and one of the team will be in touch.

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